History
A man with an idea
In the sixties, a photographer from Rotterdam, Wim Mager, had two tamarins. In that time, it was legal to buy monkeys in a pet shop. What started as a hobby, ended in a primate park. Wim Mager decided to give up his job as a photographer and developed the ‘apen-heul’ idea (‘heul’ is old-Dutch for refuge, safety zone).
The concept was simple: people enjoy primates most when these primates enjoy themselves and show much of their natural behaviour. So the monkeys lived no longer in cages with bars, but in large and natural enclosures in the forest.